Let’s be honest. It’s a free-for-all out there. More and more people are sharing what they know. It’s like a rush of prospectors searching for gold. So it’s hard to be heard. Do you struggle to get people’s attention? Let’s dispel some doubts. Your problem isn’t that you’re mining the wrong subject. Your problem isn’t […]
Why you need to love your expert – even when he’s tetchy
Ever felt small because you didn’t understand something? Did you feel exposed, humiliated or foolish?
Maybe you feel like this when you interview subject matter experts. Even if they don’t say the words outloud…
‘Really? you don’t understand? I couldn’t have been clearer’ …
their body language says the same thing.
Do these conversations trigger negative thoughts?
Read more…
How to get the most from your expert when you don’t give a damn about the subject
What happens when you don’t give a hoot? When you don’t care about the subject? You know what you need from the interview, but it’s hard to spark interest. The conversation feels lumpy. You don’t nail the core message and ideas. Instead you think: Man, this is dull. Why would anyone want to know this […]
rebecca@stickyteaching.co.uk
@stickyteaching