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Take control of the expert interview – 4 ways to stem the information tidal wave

24 April 2017 by Rebecca

hand in water pixabay It should be simple.

The expert has the knowledge you need to create your video, blog post, or presentation.  He’s steeped in his subject.  So it shouldn’t be too hard to extract:

  • The compelling big picture that excites people
  • Enough accurate detail for credibility.

Should it?

But expert interviews can be tricky.  Ever felt like you’re drowning in information? Do you struggle to keep the conversation on track?  Yes?  Then this post is for you. [Read more…]

Filed Under: Conversations with experts Tagged With: Too much information confuses How our brains work Questions to ask experts Interviewing experts

How to avoid the biggest rookie teaching mistake – and stop people gagging

30 September 2016 by Rebecca

black-figures-being-sickHow do you know what to say?

You don’t want to patronise people.  And you definitely don’t want to short-change them.  You want to be helpful.  So it’s an easy mistake to make.  I’ve done it myself.  Several times.

Teaching practice was scary.  I was scared of running out of things to say, or things for learners to do.  I went into every session with enough material for a week.  The thought of blank, bored faces was terrifying.

Here’s what my tutors said:

‘Your students are confused.  Information overload.  Again.’

Knowing what to say and what to leave out is tricky.

[Read more…]

Filed Under: Sharing & teaching know-how Tagged With: Explanations without examples suck Too much information confuses What's the point of your content? Break your topic down into chunks Structure your content How our brains work

Why ‘How to’ videos get thousands of views – 5 tips for insanely popular videos

21 September 2016 by Rebecca

Video Camera
Designed by Freepik

It’s frustrating isn’t it?

You’re an expert. You want to share what you know. Teach the world what you do.

You spend hours crafting your videos. But have you got it right? Will people watch to the end? Has your time and effort been worth it?

You want this reaction:

‘Wow, now I get it’.  ‘Wahay! So helpful’.

Not this reaction:

‘Well, that’s 10 minutes I’ll never get back’.

[Read more…]

Filed Under: Sharing & teaching know-how Tagged With: Help people achieve their goals Make it doable Too much information confuses Creating videos What's the point of your content? Break your topic down into chunks Sign post your content Structure your content

Take control of your learning content: cut the fluff once and for all

13 September 2016 by Rebecca

Multi-headed BeastWho’s in control? You or your content?

Does this sound familiar?

‘It’s clear in my head until I try to explain it’.

Are you wrestling a mutating beast in a battle to tame your expertise? For every head you chop off do two more spring to life?

We’ve all been there. So you’re not alone.

Want to be the hero of your own content creation story?

[Read more…]

Filed Under: Sharing & teaching know-how Tagged With: Good intentions that trip you up Help people achieve their goals Cut the fluff Falling in love with your content Too much information confuses

Is this #1 reason learners give up? One sure-fire way to keep them on board

11 September 2016 by Rebecca

Woman pop art with !? in speech bubble
Designed by Freepik

What makes people give up?

It’s disheartening, because you want people to get it.  You want to help.

So what goes wrong?

Well, this story might help. I used to teach literacy skills to young people who had missed years of schooling. For some, writing more than two sentences was an achievement.

One day, Jess (not her real name) proudly gave me ten lines of writing – with no punctuation.  To encourage her progress, I suggested she make it even better with some full stops.

[Read more…]

Filed Under: Sharing & teaching know-how Tagged With: Explanations without examples suck Share your experience Good intentions that trip you up Bring abstract ideas to life The Curse of Knowledge How our brains work Speaking Expertese

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