Helping experts share their know-how & novices to discover it
Experts.
Love them or hate them. If you produce Help videos you need them.
Without them, there’s no Help content that builds customer loyalty.
Without them, the Hero, Hub, Help model is incomplete.
Without them … actually do you sometimes feel you could do without them?
Because it feels like a battle to get what you need from them? [Read more…]
What’s your response?
To truck-loads of information? When all you need are the core ideas. The key details to transform into cracking Help videos.
Do you wince? Grimace? Or maybe cuss … under your breath of course.
Want something you can work with?
Help experts slay the monster script. Here’s how [Read more…]
Dense detail is deadly.
It snuffs out creativity. Because you can’t see the wood for the trees.
What information do you work with? And what do you dump? Which details excite the expert … but may be red-herrings?
Want to cut out dead wood? And streamline the script?
Help experts chop down the detail forest. Here’s how.
Fluffy scripts. Who needs them?
How do you turn theories into engaging content? When you’ve no idea how they work in real-life?
Want to get to the nub of the matter? And create workable scripts?
Help experts bring lofty ideas down to earth. Here’s how. [Read more…]
There’s plenty of information on platforms and tools to share expertise at scale. But what about the way you communicate? What you actually say or write?
Perhaps you’ve been on the receiving end of an expert video, micro blog or podcast? Gobbledegook that leaves you feeling stupid. Or maybe just irritated.
Or maybe you’ve worked with experts to create content. And lost the will to live along the way.
What’s going on here? [Read more…]
rebecca@stickyteaching.co.uk
@stickyteaching